SEO: Ways to achieve Higher Ranking
SEO stands for Search Engine Optimization and it is the techniques used to get your site noticed and indexed on all of the major search engines such as Google, Yahoo, and MSN.
SEO is important because the most people find websites through search engines, so achieving a high ranking in keywords is the best way to drive traffic to your site.
And high ranking is much like as a free advertising.
Domain age – Search engines love a seasoned site, one that has been around for several years and proves to be beneficial for the users.
Relevant, clean, new content – It is important that site must have fresh content and is updated regularly.
No Flash – Flash is a great multimedia tool but is typically frowned upon for SEO, the text and content within the Flash piece cannot be seen by search engines, thus it cannot be implemented into your SEO progress. A major downer is having a flash intro; a flash intro page acts as a barrier between the main page and the rest of the content that lies within your site.
Meta tags – Meta tags are invisible tags that are used by search engines to categorize your content.
Heading tags – Heading tags (h1,h2,h3…h6,) should be used on the headline or most important and relevant factor of your page. Heading tags should also be used on the keywords which you think users will be searching for that will lead to your site.
Site maps – Site maps is a link by link breakdown of your site. This helps search engine “spiders” navigate through your site and index each individual page.